Northline, durable essentials for modern movement

Northline Outerwear

Passion Project
Branding
Visual Identity
Visual Mockups

Northline is a passion project exploring the branding of a contemporary outerwear label built around durability, functionality, and timeless design. The objective was to create an identity that reflects the resilience of the products while maintaining a clean, modern aesthetic that resonates with today's outdoor lifestyle.

Northline jacket feature icons: water resistant, wind resistant, breathable, recycled fabric
Northline brand description overlaid on a hiker photo
Northline brand moodboard with logo, marks, and lifestyle photography
For details invisible to the naked eye, jacket hood close-up
Northline Transit Jacket description over a runner photo
Northline jacket and fleece hoodie on models
Northline closing brand statement with hiker photo